Belle-vue Machinery is set to have one of its biggest displays at this year’s Mallee Machinery Field Days.
Set to showcase the large range of products and well-renowned brands, Belle-vue general manager Justin Ward said site preparations began to take place about six months ago.
“We’re looking to bring a large contingent of machinery to the field days this year,” Mr Ward said.
“Logistically speaking, it’s going to be a fair operation to get it all there, but we’re looking forward to having one of our biggest field day displays.”
Belle-vue Machinery has been attending the Mallee Machinery Field Days for almost a decade.
As a committed exhibitor it’s witnessed first-hand the growth of the event.
“We’ve seen a lot of changes over the years,” Mr Ward said.
“It’s grown a lot in that time – just the sheer size and scale of it.”
Belle-vue has also undergone exceptional growth in recent years.
“When we started we had a workshop with two mechanics,” Mr Ward said.
Today, the business has expanded to include two dealerships, located in Swan Hill and Warracknabeal, with 10 employees at each workshop.
Specialising in new and used equipment, Belle-vue is a one-stop shop when it comes to farming solutions.
The business stocks a large range of headers and fronts, grain handling augers and load conveyors, chaser bins, tractors, loaders, boomsprays, hay equipment, trucks, trailers, and tillage and seeding equipment.
Brands include New Holland, Agrowplow, Burder, Hardi, Challenge Implements and BSC.
Mr Ward said a major transformation for the company was the introduction of New Holland to the dealership about seven years ago.
Improving productivity and profitability is at the forefront of Belle-vue’s philosophy.
The New Holland flagship combine harvester has allowed farmers across Australia to streamline their business, thanks to improvements in innovation and technology.
Mr Ward said New Holland’s Precision Land Management (PLM) Intelligence technology was a game-changer within the farming industry, allowing data to be compiled and collated, providing a range of information which helped in streamlining all aspects of the business, from agronomy to accounting.
The technology assists with navigation, mapping, information sharing and fleet management.
With his company having branches in Warracknabeal and Swan Hill, Mr Ward said Speed was the perfect location for the field days and Belle-vue was looking forward to showcasing its large range of products at this year’s event.
