Peter Coady’s roar talents

GROWING up as a kid on a farm, we didn’t get a lot of visitors, so it was always a red-letter day when the stock and station agent stopped in.

We were battlers, and Peter Coady was our stock agent, and he always gave us the most important thing any stock agent can give his clients – time!

Many of you would remember “Lewis Coady” on Curlewis Street, which became BR&C Agents.

I did a short stint there whilst finishing my college degree.

On the first day, I travelled with Peter to Frank Old’s farm at Balranald.

As we pulled up there was a single steer in the back pen of the yards, and as the lackey, I was sent to go and get it so they could have a good look at the beast (they both knew of course and I didn’t, that the steer was completely mad and half-blind).

So I open the gate and just walk up like it’s a dairy cow.

It’s making a bit of noise, pig snorting and swiping its feet, I just assume it’s bluffing.

But there was no bluff.

The steer put its head down and flat-out charged me from 10 paces, and I have never run so fast.

I turned and ran like someone whose life was in mortal danger.

I hurdled the eight-foot yard rails in a single bound as the steer crashed full bottle into them behind me, reckon I was peeing my pants before I left the ground. I look around and here is Peter and Frank rolling around with laughter like they had won the lottery on Christmas day!

Got me good and proper, they did.

Being a stock agent is hard work physically and emotionally, there are a lot of tough decisions and tears made in paddocks and around kitchen tables.

Back in those days, there was little direct-to-abattoir sales and few mobile phones.

The cattle sale was a big event.

Stock would come to the sale before the evening curfew to be unloaded. Then you’d go to bed early for a few hours’ kip and return to the yards at some ungodly hour like midnight or 1am, and start drafting ahead of the next morning sale, which started at 8am.

The agents worked straight through the night and until the sale was over after lunch and the cattle were all safely on a truck.

At the end of the sale, Peter would work the rest of the day and then go home in the evening and start ringing the list of farmers with good or bad news on the landline with their cattle prices.

I had a truckie say to me the other day paddock directions from Peter were always written out on the back of a TAB ticket.

Over time, Peter became a neighbour, running some cattle on a block we now own.

He would turn up after work, beer in hand and he had this unique way of telling his cows he was there.

He would imitate a bull calling his cows, with his auctioneer’s voice, the bellowing sounds he would make would run together till it was almost a song. The cattle could never resist and would come a-running.

I still do this, mostly when nobody is about, and I don’t do it as well as Peter – but it stuck with me.

Peter was a remarkable fellow, a character larger than life, devoted husband to Lois, father to Carl, stock and station agent, businessman, auctioneer, show announcer, life member of the trots and the races, community stalwart, race caller, volunteer to riding for the disabled, and much more.

I am not the right person to tell the stories of Peter Coady’s life but when I was younger, he gave me the most important gift of time and he was influential to a young pretend farmer with limited experience.

Peter Coady passed away in February. He will be missed.

Digital Editions


  • Ricegrowers backs review

    Ricegrowers backs review

    The Ricegrowers’ Association has welcomed the start of a 12‑week consultation on the Murray–Darling Basin Plan Review. RGA president Peter Herrmann said industry would take…

More News

  • Big crop predicted for almonds

    Big crop predicted for almonds

    The almond harvest is underway and 2026 could produce Australia’s largest almond crop. Nationally it’s estimated that almost 167 thousand tonnes will be harvested this year. That’s a seven per…

  • The calm before the storm

    The calm before the storm

    We appear to be bogged down in a rut, with the commissioning of our new plant. I was super frustrated a couple of months ago – at the spanner throwing,…

  • Backpacking paves the way to leadership

    Backpacking paves the way to leadership

    Purchase this photo from Pic Store: 531373 SUNRAYSIA’s summer harvest attracts travellers on working holidays from all over the world, particularly Europe. These workers perform a vital service for regional…

  • Warm weather set to continue

    Warm weather set to continue

    BARLEY prices are supported as drought speculation builds, with growers holding onto grain for livestock feed. The Bureau of Meteorology January drought statement showed below-average rainfall for much of Victoria…

  • Growers warn of fallout from visa cuts

    Growers warn of fallout from visa cuts

    UNPICKED crops, decimated rural communities and higher supermarket prices are among the consequences that could unfold if One Nation’s anti-immigration policy were to be implemented, farmers and experts have warned.…

  • Grape harvest underway

    Grape harvest underway

    Harvest has begun with our first loads of Chardonnay and Pinot Grigio. Reports of lower yields following the ongoing heat are common, although with the worldwide oversupply of wine, this…

  • Grant strengthens cattle and red meat industry

    Grant strengthens cattle and red meat industry

    Purchase this photo from Pic Store: 528596 Meat and Livestock Australia (MLA) in partnership with industry peak bodies, has secured a grant from the National Foundation for Australia-China Relations to…

  • Safety a priority

    Safety a priority

    EVERY farmer deserves to come home safely at the end of the day. That is the message at the heart of a new statewide campaign urging Victorian farmers to see…

  • Golden opportunity for future

    Golden opportunity for future

    THE Victorian Farmers Federation has called on the State Government to make strategic investments in agriculture, saying smarter policy and targeted funding in seven priority areas could supercharge the industry…

  • New initiative for soil diseases

    New initiative for soil diseases

    THE Grains Research and Development Corporation has recently launched a new initiative aimed at addressing economic strain from soilborne crop diseases. The Soil-Borne Disease Initiative is a five-year program that…